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Privacy Policy

We value your privacy

Perspective 361, LLC is the sole owner of the information collected on this site. We will never rent or sell your personal information to third parties. We do share aggregated demographic information with our partners and advertisers. This is not linked to any personal information that can identify any individual person.

Your personal information is used to respond to you regarding your questions or as is necessary to fulfill your order. This policy has been updated effective September 8, 2023.

Email Marketing

If you have opted to receive email updates we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy.

You may opt out of any future contacts from us at any time. To do this, simply click the unsubscribe button at the bottom of any email. You can also unsubscribe to email marketing by sending us a note at info@cablebullet.com.

Text Marketing

With your permission, we may send text messages about our store, new products, and other updates. Updates include Checkout Reminders. Webhooks will be used to trigger the Checkout Reminders messaging system.

In addition, you agree to our Messaging Terms (https://terms.pscr.pt/legal/shop/cable-bullet-cable-rail-system/terms_of_service) and Messaging Privacy Policy (https://terms.pscr.pt/legal/shop/cable-bullet-cable-rail-system/privacy_policy).

Cookies, Analytics, & Targeted Advertising 

We and our third-party providers use cookies, clear GIFs/pixel tags, JavaScript, local storage, log files, and other mechanisms in connection with our Websites, Apps, and other platforms, in order to, for example, understand how to improve the customer experience, track bugs and errors, provide operate, enable and improve our products, verify account credentials, enable logins, track sessions, personalize content, prevent fraud, and protect and secure our Services, as well as for targeted marketing, advertising, and analytics purposes. 

Cookies

Cookies are alphanumeric identifiers that we transfer to your computer’s hard drive through your web browser for record-keeping purposes. Some cookies allow us to make it easier for you to navigate our website, while others are used to enable a faster log-in process or to allow us to track your activities while using our website. Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, and how to disable cookies altogether. Some of our software may not work properly if you disable cookies.

Clear GIFs

Clear GIFs, also referred to as pixel tags and web beacons, are tiny graphics with a unique identifier, similar in function to cookies. In contrast to cookies, which are stored on your computer’s hard drive, clear GIFs are embedded invisibly on web pages. We may use clear GIFs in connection with our website and marketing and advertising campaigns to, among other things, track the activities of customers, help us manage content, and compile reports. 

Third Party Apps

To improve our website features and general functionality we have partnered with a number of third-party applications. Each of these applications may have limited access to the following customer information: names, email addresses, phone numbers, physical addresses, geolocations, IP addresses, and browser user agents. These are used to improve the user experience, help with your online purchases, analytics, or assist with our advertising efforts.

Targeted Advertising

We may work with third-party ad networks, channel partners, measurement services, and others (“third-party ad companies”) to personalize content and advertising on our Services, and to manage our advertising on third-party sites, mobile apps, and online services. We and these third-party ad companies may use cookies, pixel tags, and other tools to collect activity information, IP address, device ID, advertising IDs,  other identifiers, and location information within our Services (as well as on third-party sites and services). We and these third-party ad companies use this information to provide you more relevant ads and content on our website and on third-party sites and services, as well as to improve and evaluate the success of such ads and content. We also may share certain customer list information (such as your email address) with third-party ad companies so that we can better target these customers and others with similar interests on third-party sites and platforms.

Preferences

You can opt out of targeting and most other third-party cookies (other than those that are necessary) on our Website by clicking the “Cookie Settings” link in the footer of that Website and reviewing and adjusting your cookie settings. Your preferences are browser specific and website specific. So, you need to set your preferences for each Website that you visit, and if you come back to a Website from a different device or a different browser on the same device, you will need to apply your preferences for that browser or device as well.

You can submit a request to opt out of sales, sharing, and targeting as defined under applicable privacy laws, by submitting a request through our pop-up banner—or by contacting us through (info@cablebullet.com) or by calling in at 574-742-2737.

Audio Data

If you call us first or contact us and signify that you’d like to receive phone calls, you may be contacted by one of our sales or service representatives. Calls are monitored and recorded for quality assurance purposes. We use a software called AirCall.io  which is meant to provide our customers with the best experience possible. Aircall keeps your data protected at all times. Aircall uses TLS 1.2 and AES 256 encryption methods to secure your data both in transit and at rest. You can submit a request to opt out of phone calls by submitting a request through our pop-up banner—or by contacting us at (info@cablebullet.com) or by calling 574-742-2737.

Aggregate and Non-Identifiable Information

We may collect, use, and disclose aggregate, anonymous, and other non-identifiable data about users for marketing, advertising, research, compliance, or other purposes. Where we use, disclose, or process de-identified data (data that is no longer reasonably linked or linkable to an identified or identifiable natural person, household, or personal device), we will maintain and use the information in de-identified form and not to attempt to reidentify the information, except as permitted by applicable privacy laws (such as to confirm whether our de-identification processes are reasonable and adequate). 

We take precautions to protect your information

When you submit sensitive information via the website, your information is protected both online and offline.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us securely. You can verify this by looking for a closed lock icon at the bottom of your web browser, or look for "https" at the beginning of the address of the web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment. To learn more about how we handle personal information, see our US Laws Policy

User Generated Content, Submissions & Photo Sharing

You may email, post, upload, or submit content you have created, including photographs, videos, reviews and comments (collectively, “User Submissions”) to your social media accounts, through www.cablebullet.com, or directly via email. By posting, uploading, or sharing User Submissions that you have tagged with @cablebullet, #cablebullet or other Cable Bullet brand hashtags, you grant Perspective 361, LLC and our third-party content-management service providers the perpetual, irrevocable, royalty-free, fully-paid, non-exclusive, transferable right to use at our discretion your User Submissions for educational and promotional purposes. In making a User Submission, you also agree to hold Perspective 361, LLC and any person acting on our behalf harmless from any liability related in any way to the use of your User Submissions. 

Our website includes links to other websites

This website contains links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

If you have any questions or concerns, please don't hesitate to contact us.

Our website is built on Shopify’s e-commerce platform

To view their Privacy Terms, you can visit the following link: www.shopify.com/legal/privacy.

If you would like a detailed list of all our partners, need your personal information purged from our system, or have any other questions or concerns, please don't hesitate to CONTACT US.

Cable Bullet 

300 Eastlake Drive

Warsaw, IN 46580

574-742-2737

California Privacy

In this section, we provide additional information to California residents about how we handle their personal information, as required under California privacy laws including the California Consumer Privacy Act (“CCPA”). This section does not address or apply to our handling of publicly available information or other personal information that is exempt under the CCPA. Below we describe, generally, how we collect and disclose personal information about California residents. While our collection, use, and disclosure of personal information varies based upon our relationship and interactions with you, the categories below identify, generally, the categories of personal information (as defined by the CCPA) that we collect (and have collected in the prior 12 months) about California residents, as well as the categories of third parties to whom we may generally disclose this information for a business or commercial purpose.

Identifiers

Identifiers include direct identifiers, such as name, IP address, phone number, address, and other contact information or similar identifiers. Categories of third-party disclosures for business or commercial purposes include: 

  • Vendors or service providers
  • Marketing and advertising providers
  • Analytics providers
  • Third party apps

Customer Records 

Includes personal information such as name, business name, or contact information. Categories of third-party disclosures for business or commercial purposes include: 

  • Third party apps
  • Analytics providers
  • Marketing and advertising providers

Usage Data  

Includes personal information such as browsing history, clickstream data, search history, access logs and other usage data and information regarding an individual’s interaction with our website, marketing emails, and online ads. 

  • Third party services 
  • Analytics providers
  • Marketing and advertising providers

Geolocation Data   

Includes precise location information about a particular individual or device. Categories of third-party disclosures for business or commercial purposes include: 

  • Analytics providers 

Audio, Video, & Electronic Data    

Includes audio, electronic, visual, thermal, olfactory, or similar information such as CCTV footage (e.g., collected from visitors to our premises, photographs and images (e.g., that you provide us or post to your profile), call recordings (e.g., of customer support calls) Categories of third-party disclosures for business or commercial purposes include: 

  • Analytics providers
  • Third party apps  

Professional Information   

Includes professional or employment-related information. Categories of third-party disclosures for business or commercial purposes include:

  • Analytics providers
  • Third party apps

Inferences   

Includes inferences drawn from other personal information that we collect to create a profile reflecting an individual’s preferences, characteristics, predispositions, behavior, attitudes, intelligence, abilities or aptitudes. For example, we may analyze personal information in order to identify the offers and information that may be most relevant to customers, so that we can better reach them with relevant offers and ads. Categories of third-party disclosures for business or commercial purposes include: 

  • Analytics providers
  • Third party apps 

Sensitive Personal Information 

Precise geolocation information may be collected through our apps and connected services. 

  • Analytics providers
  • Third party apps 

Sales and Sharing Personal Information

Under the CCPA, a “sale” includes disclosing or making available personal information to a third party in exchange for monetary compensation or other benefits or value, and “sharing” broadly includes disclosing or making available personal information to a third party for purposes of cross-context behavioral advertising. As defined by the CCPA, we may sell or share: identifiers, usage data, customer records, geolocation, commercial information, and inferences to or with affiliates, marketing and advertising partners, and analytics providers. We do not sell or share personal information or sensitive personal information about California consumers who we know are younger than 16 years old. California residents may opt out of sales of their personal information by us as set forth below.

We may collect personal information from the following sources:

  • Directly from you
  • Advertising networks and marketing partners
  • Data analytics providers
  • Social networks
  • Internet service providers
  • Operating systems and platforms
  • Data brokers/aggregators
  • Platform providers

Purpose of Collection, Use and Disclosure 

We collect, use, disclose, and otherwise process personal information for the following business or commercial purposes and as otherwise directed or consented to by you:

  • Analyzing and improving your customer experience 
  • Communicating with you
  • Personalizing content and experiences
  • Advertising, marketing, and promotional purposes
  • Supporting our general business operations
  • Planning and implementing business transactions 
  • Securing and protecting our assets and rights
  • Complying with legal obligations 

We will also disclose personal information as directed or consented to by you, or where otherwise necessary to respond to respond to your requests or fulfil your orders.

Retention

We will retain your personal information, including sensitive personal information, as long as reasonably necessary for purposes for which the personal information was collected and is used by us, as stated in this Notice.

California Resident’s Rights 

In general, California residents have the following rights under the CCPA with respect to their personal information (subject to certain exceptions and limitations):

  • Opt out of sales and sharing: to opt-out of our sale and sharing of their personal information.
  • Limit use and disclosure of sensitive personal information: to limit certain uses or disclosures of sensitive personal information to those uses authorized by the CCPA.
  • Deletion: to request deletion of their personal information, subject to certain exceptions.
  • To know/access: to know what personal information we have collected about them, including the categories of personal information, the categories of sources from which the personal information is collected, the business or commercial purpose for collecting, selling, or sharing personal information, the categories of third parties to whom we disclose personal information, and the specific pieces of personal information we have collected about them.
  • Correction: to request correction of inaccurate personal information.
  • Non-discrimination: not to be subject to discriminatory treatment for exercising their rights under the CCPA.

Submitting CCPA Requests

California residents may submit CCPA requests regarding their personal information maintained by us through one of the following methods:

  •  Online
  •  By phone at 574-742-2737

Please complete all required fields on our webform or otherwise provide us with this information via the phone number so that we can process your request. When you submit a request to know, delete, or correct, we will take steps to verify your request by matching the information provided by you with the information we have in our records. In some cases, we may request additional information in order to verify your request or where necessary to process your request. If we are unable to adequately verify a request, we will notify the requestor. Authorized sales personnel may also submit requests on behalf of consumers using the online form above; authorized personnel will be required to provide proof of their authorization and we may also require that the relevant consumer directly verify their identity and the authority of the authorized agent.

Your Right to Opt out of Sales/Sharing

As noted above, California residents can submit a request to opt out of sales and sharing online through our privacy form or by calling us at 574-742-2737. We will apply your opt out request based upon the personal information in our records that is linked or reasonably linkable to the information provided in your request.

Your Right to Opt out of Financial Incentives

California residents have the right to understand the material terms of any “financial incentive” offered to them and to not be included in such without consent. If we provide any programs or offerings that are considered “financial incentives” under the CCPA, we will disclose the material details of such a program to you so that you can choose whether to opt in. You also have the right to opt out of a financial incentive program at any time.

Your Privacy Rights Under California Shine the Light Law

Under California’s “Shine the Light” law (Cal. Civ. Code § 1798.83), California residents who provide us certain personal information are entitled to request and obtain from us, free of charge, information about the personal information (if any) we have shared with third parties for their own direct marketing use. Such requests may be made once per calendar year for information about any relevant third-party sharing in the prior calendar year. To submit a “Shine the Light” request, email us at info@cablebullet.com, and include in your request a current California address and your attestation that you are a California resident. For additional information about our privacy practices, please contact us.